Gucci Brings the Ease of Italian Summers to Manila with Lido ’25

A stylish man and woman pose by a scenic body of water, adorned in fashionable outfits. The man wears a loose white shirt and black pants, while the woman dons a white top and shorts, accessorized with a handbag. The image features handwritten text overlay that reads, 'I can still smell the day just right not too sweet.' Lush greenery surrounds them, enhancing the coastal ambiance.

Manila got a breezy taste of Italian summer when Gucci unveiled its Lido ’25 collection at an exclusive preview held in the boutique space of The Shoppes at Solaire, Parañaque on June 3, 2025.

Coastal Cool, Metropolis Styled

Inspired by the charm of Italy’s coastal lidos, this rare Manila moment brought sun-drenched elegance into the heart of the city. The boutique was transformed into a seasonal escape: light linens, handwoven textures, and a palette of warm neutrals and ocean blues made the whole space feel like a summer vacation, even in the middle of the metro.

Why Manila Matters

This preview wasn’t just a wardrobe showcase—it felt like an intimate summer soirée. By choosing a venue outside the typical high-fashion circuit, Gucci affirmed something deeper: Manila is part of the global conversation. It’s a growing luxury hub that appreciates thoughtful design, local relevance, and timeless craftsmanship.

What Stood Out

Signature Gucci silhouettes made over in vacation-ready textures set the tone. Raffia and wicker versions of the Softbit, GG Marmont, and Bamboo 1947 bags stole the spotlight. Lightweight knits, breezy linens, and subtly tailored separates brought a relaxed polish to the looks—chic enough for a coastal resort, but wearable enough for an afternoon around the city.

Filipino Faces in a Gucci Summer

Some of the Philippines’ most stylish personalities were seen embracing the Lido lifestyle. Anne Curtis, Marian Rivera, James Reid, Gabbi Garcia, Jarren Garcia, Sarah Lahbati, and Sofia Andres all turned up in head-to-toe Gucci—effortlessly blending their personal style with the collection’s understated luxury. It was local star power in harmony with global elegance.

For Every Side of Summer

Whether it’s a weekend escape, a workday in the city, or a rooftop dinner, Lido ’25 has a piece for every moment. It’s coastal dressing reimagined: refined yet relaxed, tailored yet breathable, understated yet unmistakably Gucci.

Photos courtesy of Gucci via official Gucci channels

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